Our week ending 28 June...
WHAT STORY IS YOUR CONTENT TELLING?
Content is all the stuff — words, images and media — that you use to create an experience. At its smallest, content can be a single icon or word. At its biggest, it can be pages and pages of words, or hours of video. When you’re telling a story or trying to elicit an action, think about what the most important beats are and how content can help you nail them - read here (2mins)
HOW TO GET UNSTUCK IN THE NEGATIVES
When we get stuck in the negatives, if we take a moment to think about it (and how to get unstuck), we'll discover our day was pretty decent after all. Alison Ledgerwood, US behavioral scientist investigates how certain ways of thinking about an issue tend to stick in people's heads. Her classes on social psychology focus on understanding the way people think and behave in social situations, and how to harness that knowledge to potentially improve the social world in which we all live - watch here (2mins)
HOW SHOULD YOU ARGUE?
Dan Shapiro, head of Harvard’s International Negotiation program explains HOW we can be more effective when we argue.Identity, appreciation and affiliation are three keys to a better argument and turn your adversary into a better partner - watch here (2mins)
WHY LAUGHTER DOES MORE THAN JUST MAKE YOUR BELLY-ACHE
Some brilliant stuff on laughter in the animal world and how laughing together helps people overcome stress, build relationships and open up emotionally meaningful conversations even between strangers - that’s the Toucan way! Laughter caused an immediate reduction in adrenaline and over time lower cortisol, the stress hormones. Plus a boost in endorphins. That’s why we all love our MD, Lynn Chamber’s funny stories so much in our Monday team meetings - read here (2mins)
We'd love to hear about any topics, challenges or insights you would like to see included in this weekly round-up. Do drop us a line here and we'll look to include in future issues.
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